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It wasn't long ago that race fans couldn't watch motorsports without seeing overt sponsorships by major cigarette brands. There was the Winston Cup, NHRA Winston Drag Racing Series and teams names like the Kool Green Team and Skoal Bandit Team. While it seemed at the time that tobacco companies could have easily bought out an entire track of race cars if they so desired, the good times for big tobacco in motorsports soon came to an end, just like all other successful advertising initiatives by the industry. As the dislike of the tobacco industry intensified and the people increasingly called for action, the rules of advertising began to change to favor public opinion.
Despite a federal ban on tobacco advertising on TV from the early '70s, sponsorship of motorsports had allowed cigarette companies to effectively achieve the equivalent of paid TV advertising and in a timeslot when viewers were most vulnerable - while enjoying their favorite past time. The 1998 Master Settlement Agreement in the US changed all that. Not only did the cigarette companies agree to pay $368.5 billion over 25 years to 47 states, but sponsorships were also put to an end so as to discourage recruitment of new smokers to replace others who die or otherwise quit. The European Union, in its 2003 Tobacco Advertising Directive, also threw down the gauntlet. Big Tobacco could no longer advertise and sponsor "with the aim or direct or indirect effect of promoting a tobacco product". Today, 168 countries have embraced the World Health Organization Framework Convention on Tobacco Control which in effect does the same thing.
Although with grace periods over and laws against them fully in effect, cigarette companies have of course still managed to find ways to get their message across through motorsports. The recent 2010 Marlboro-Ferrari barcode kerfuffle is one such instance.
For future generations, however, the only exposure of tobacco in motorsports they may come across will be watching historic auto racing videos.
Answer Apex Motocross Kidney Belt Review
The Answer Apex Belt offers unmatched support and protection for today's most aggressive motocross rider. A stylish alternative to the typical kidney belt, it features an all-mesh fabric in the foundation which prevents chafing as well as tapered secondary elastic straps to provide maximum comfort.
Apex Belt Features:
- Two adult sizes
- Improved Velcro support system
- Superior support adjustment
- Won't restrict movement
- Extra built-in foam kidney coverage and support
- Molded back support
- Easy pull and release tabs
- Two-stage support straps
- Adjustable hook and loop closures
- Easy release tabs
- Velcro closure system
- Additional built-in bio foam kidney coverage
Suggested Retail Price: 34.95
This is a great kidney belt that works well for riding dirt bikes, ATVs and snowmobiles. It allows the rider to breathe and move without feeling like they're being suffocated. We really like the flexibility, and feel like it's doing its job without making the rider stiff and rigid.
The Apex is really easy to put on and get off, unlike many other kidney belts we've had in our motocross protective gear arsenal. As far as kidney belts go, it's the most stylish, supportive and flexible one we've found. It can be a little more expensive compared to other models, such as the Orion, but our testing suggests it's worth it.
Most of the online reviews we read about this product were very positive. A few riders complained that the Orion kidney belt by the same company is ten dollars less, but even they had to admit that the extra few bucks is well-spent.
The Apex Kidney Belt is sold at most motocross racing and dirt bike trail riding shops, including the larger online motosport stores like RideGear, Motoworld, and Revzilla. It can also be found on general shopping websites like Amazon.com and TheFind, sometimes for less than the motosport specialty stores charge for them.
A good kidney belt should be in every off-road rider's wardrobe, right next to their helmet, riding boots, shin guards and chest protector. Many body armor kits (chest and back protector combos) come with built-in kidney belts that serve the dual purpose of protecting your kidneys and securing the body armor in place tight around the rider's waist.
Why Protecting Your Kidneys is Important:
The kidneys excrete a variety of waste products produced by your metabolism, including urea, uric acid and water. It is one of the most important organs involved in whole-body health. Among its many functions are acid-base balance, control of blood volume, regulation of electrolyte concentrations and regulation of blood pressure. The kidneys accomplish these functions independently and through coordination with other organs, particularly those of the endocrine system. The kidney communicates with these organs through hormones secreted into the bloodstream.
This vital, yet delicate organ is often injured while riding dirt bikes and ATVs and tends to be a result of the rider's side area impacting against the handlebars or hard objects like rocks and stumps during a crash. Rider collisions are another major cause of traumatizing kidney damage.
About the Author
Everett Sizemore is a freelance writer who often reviews products for
Motosport Reviews
, an online resource dedicated to reviewing motocross and other motosport products.
dirtbike exhaust question?
plz only answer if you no what you are talking about.
PROBLEM i wreck my dritbike and bent up the fatty pipe and i need to get a new one.
BIGGER PROBLEM
the pipe that is on it(damaged one) is the FmF gold SERIES SST pipe
silencer is the so cal.
BIGEST QUESTION. will the so cal silencer fit with this pipe?
http://www.motosport.com/dirtbike/product/FMF-FATTY-PIPE/?prodId=39003&page=1&refine=1&srchHistoryURL=1mjlm00t%7C%7CparentCategoryID%7E1%5EsuperParentCategoryID%7Ecategory_root%5EparentCategoryName%7EDirt%5EcategoryID%7E4%5EcategoryName%7EDirt+Bike+Parts%5EsubCategoryName%7EExhaust%5EsubCategoryID%7E122#
or should i just get a whole new exhaust system. plz answer with 100% positiveness. thanks
im asking if the fatty pipe will fit with the sol cal. silincer i already have on will fit with the new pipe. so will the new pipe im getting(look at the link) fit with my sol cal silincer?
I don't know 100%
I suggest you contact FMF Racing and ask what diameter silencer fits it.
http://www.fmfracing.com/contact/contact.aspx
Then measure your silencer.
RiderDown and MotoX Dream Fantasy Series (05/24/2010)
The following is a press release from the RiderDown Foundation... Welcome race fans and returning Fantasy Team Managers. As we roll up another successful Supercross season, we are preparing to kick-off the 2010 Motocross National Fantasy Series.
Thanks for visiting!
